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Haris, Content Marketing Associate

Inside the Marketing team

From academia to Marketing – Haris explains why he is so passionate about his role.

Hello, my name is Haris Choudhery. I am the content marketing associate for Fluidic Analytics, and I have been here for just over a year, and I can honestly say that every day is a new adventure.


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What was your background before working for Fluidic Analytics?

How I came to work at Fluidic Analytics was that I finished my PhD in regenerative medicine, and was looking to get out of the lab and do something new. I really wanted to do something different outside the lab, and this position at Fluidic Analytics allowed me to do many different things from application note writing to article writing to creating videos and webinars, and it was that ability to be flexible in my working that really drew me into this position.


What do you enjoy about working for Fluidic Analytics?

One thing I value about working at Fluidic Analytics is the flexibility. We work hard and definitely have to work to achieve goals by deadlines, but that does not mean I can’t work the way I want to. If I want to take a lunch to do yoga or do circuit training, then I can do that. I think that is something that isn’t really seen at a lot of offices, but it is here, and that is one thing I really value.


How would you describe the culture at Fluidic Analytics?

So one of the things I really like about Fluidic Analytics is the open and honest culture that everyone has with each other. So we are really open with our ideas, we are very happy to share new ways of thinking, new ways of looking at problems and we have a phrase that is used a lot which is “Argue like you’re right, listen like you’re wrong” and this means everyone can contribute to the discussion and in a really healthy way as well. I know in a lot of places and offices, only the senior members of staff really give their opinions and junior members don’t, because they feel like that their opinion won’t be heard. That is not the case here, and that really leads to a healthy environment where people can share ideas, and this is what leads to innovation. To be able to look at different problems from different angles.


What does your day to day activities look like?

I really enjoy the versatility of my role, what I do is many, many, different things over the course of say a month. It can go from taking emails and calls with third parties to place application notes on websites or e-newsletters or participating in email blasts, all the way to creating and editing webinars or videos and publishing notes on the website or other various sites. Because my job is always changing every day as I am doing different things, it keeps me on my toes! It allows me to feel refreshed, and do I feel like I am doing something different every day.


Would you recommend working at Fluidic Analytics?

I would absolutely recommend anyone to work here at Fluidic Analytics. The atmosphere here, the culture here, is very open and honest. You are able to have decisions and get your point of view across, and there is no fear of “What will my boss think” if I say this or anything like that. Everyone is really, really encourage from every level to share their ideas, their potential solutions to a problem, and I really think that is something that is not afforded in other places. I know that there are a lot of places where people want to keep there hands down, they don’t really necessarily want to say the wrong thing, but here everyone is really encouraged to be open and share their ideas and unique perspectives.


Thank you for watching. If you would like to discuss working at Fluidic Analytics with Haris Choudhery you can contact him via LinkedIn.

If you are thinking of joining our team, please check out our current vacancies or contact us at Email:


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